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Monday 22 September 2014

Renew Longmire Now

                                                   
Since the news of Longmire being relegated to a non-entity and not being renewed for a fourth season, as of yet.  I have been trying to find a way to convey the feelings and emotions when such things occur.  So having thought it over and over and over, I find that gimmicks, don't work, nor does fancy writing or big words.  It's not something many executives will look at or read even, when all they want are high, eye popping ratings, viewing figures, demographics, whatever you want to call it, it's a rose by any other name and all adds up to the same thing.

Seeing people as numbers, figures or a set of stats isn't what TV should be about these days.  It's time those in the know, or the powers that be need to and should realize that.  Times have changed, we've had recessions, good times, an influx of money for people to spend, but it's not all down to advertizing.  At the end of the day, some people work longer than others, others retire early, so any 18-49 demographic is going to have unequal amounts of money (wealth) to spend at any given time. These days, it's not just about children moving out of home as soon as they want to or are able to. Some can't do that and find it difficult getting work, let alone a highly paid job which will enable them to met the demands of advertizers and their products.

Ageism is against the law but when it comes to TV advertizing and demographics, that rule flies out the window.  Any show that is good, old wholesome fashioned fun and entertainment is bound to raise some eyebrows in this modernist, no holes barred society, where sex and violence sells and and those benefits are reaped by TV networks.  That however paints too basic a picture.   There needs to be more variation in what is screened and produced, a difference in genre, instead of just a few types of shows of low calibre, just cos they are easy and cheap to film.  Reality shows being the number one culprits.  Which is all fine and good if people want to watch them and I'm not saying that my opinion is right, and that we are entitled to watch what we want is personal choice and in the same way, we should have the right to demand a favourite show back on air!

Longmire is a show that has everything fans and viewers want.  An excellent ensemble cast, a plethora of stories, penned by best selling author Craig Johnson and an endless stream of stories for many episodes to come.  So where did the show go wrong you may ask.  The brief answer being it didn't.  Call it the greed of TV executives or their blinkered eye views or living in the past, instead of moving with the times.

Over the past three seasons, Longmire has picked up steady ratings and increased its fanbase and viewership to almost six million, let's face it, isn't that what any TV show wants and needs to survive. Somewhere someone has gone wrong in their miscalculations of renewing or picking the show up for a fourth season.  With so many of us clamouring and campaigning for its pick up elsewhere, how can executives ignore what's right before their eyes.  An already established audience willing and able to take its ratings to a new level, without the need for full blown promotion or advertizing.  Saving money on this.

There is ample promotion on social media sites headed by the LongMire Posse and the tireless and effortless campaign of Pamela Nordick to get people to notice what fans really want.  Even people who didn't watch the show have started to watch and check it out on the strength of this alone.

We want our Longmire back, the cast and crew we all love and have gotten to know as family over the three years.  We want to be able to say, 'look, we fans changed the face of TV history' by wanting this back.   Just as in the past letter writing campaigns worked for shows like Cagney and Lacey, social media has to work for us.  It's not just about one generation or two, this show spans decades and transcends age groups.  How many shows can boast this and how many would want to?  We demand to continue seeing the rolling hills and skies, the characters, the good times and the bad...

GIVE US BACK OUR SHOW!

#LongLiveLongmire

Our cast: Robert Taylor, Katee Sackhoff, Lou Diamond Phillips, Bailey Chase, Adam Bartley, Cassidy Freeman, Louanne Stephens

1 comment:

Anonymous said...

Finally, a real show worth watching..
I hope someone picks up this drama.
A&E is making a big mistake by not
re-newing it.